Not sure whether to start one or two Substack newsletters? Discover how to balance multiple interests with a simple decision-making guide. Read This Before Splitting Your Newsletter...Creators with multiple interests.
I just launched a new newsletter starting from scratch. It's easier than you think the second time around. And I'm driving traffic from my main newsletter to this second one
You just keep writing things that speak right to me! Right now, I am building my audience and engagement. I am focusing on creating so my content is going to be multi-interest. Chronic Migraine, my passion for cooking, reading, sports, reality tv with a little Christianity and Politics thrown in. Basically things I do to keep myself engaged during my journey with Chronic Migraine.
This has totally been my journey! Decided to focus on one, test it out, and then evolve. Almost 4 months in - going good so far. But seriously, what a dilemma - almost drove myself crazy for a while.
I'm writing about health and wellness in support of my health coaching practice. I want to help the most people, so I don't want to dilute my message. I invite you to check my Substack out by clicking on my avatar!
Nice article. It took me so much time to decide when I launched my new niche newsletter
Nice 👍🏽
I hope you get more out of this new one.
What are you writing about now?
That’s great you got started.
How did you finally nail it down?
I just launched a new newsletter starting from scratch. It's easier than you think the second time around. And I'm driving traffic from my main newsletter to this second one
You just keep writing things that speak right to me! Right now, I am building my audience and engagement. I am focusing on creating so my content is going to be multi-interest. Chronic Migraine, my passion for cooking, reading, sports, reality tv with a little Christianity and Politics thrown in. Basically things I do to keep myself engaged during my journey with Chronic Migraine.
That’s really awesome and thanks for the kind words.
I see a lot of your writing and we share some common interest.
I would encourage to keep going. Allow your writing to lead the way and follow where it leads.
No one has it completely figured out.
This has totally been my journey! Decided to focus on one, test it out, and then evolve. Almost 4 months in - going good so far. But seriously, what a dilemma - almost drove myself crazy for a while.
I was there! Still evolving.
I don’t think anyone has it completely figured out from start.
You keep testing and adjusting till you find your unique path.
Cheers to better days ahead.
"Niche confusion" is such a spot-on term!
That’s right.
Getting this cleared out from onset gives your clarity and speed.
A really good breakdown for those thinking about running more than one niche.
I know in my heart that I can’t run two. They will both suffer. So for now I’m focusing on the one I’ve got.
This is a great choice you’ve made.
What do you write about?
How did you make that choice and why did this one take priority?
I'm writing about health and wellness in support of my health coaching practice. I want to help the most people, so I don't want to dilute my message. I invite you to check my Substack out by clicking on my avatar!
Sure, I’m going to check it right away.
Thanks for sharing
So helpful. Thanks!
You are most welcome @Ciara Brooke Reese
Glad you found this helpful
Well written and formatted with great considerations. Thank you!
Thanks for your kind feedback.
Did I miss anything?
Not that I saw 👊🏻
I write on two topics.
I briefly considered keeping them in one publication, but after some thought, I realised that the "audience overlap" wasn't meaningful.
So, one pub on "business writing" and the other on "step-parenting".
It's working!
Thanks for putting this together.
This is super helpful. I didn’t get stuck wavering, I was able to make a quick decision. One it is! Thank you!